> Free website assessment <

Your customers are asking AI. Find out what it tells them.

More people now ask ChatGPT and Google’s AI answers who to hire before they ever visit a website. Send us yours, and we will show you what AI and your customers see today, what is holding you back, and the fastest way to fix it.

  • Free, from a team with 25+ years of building websites
  • Reviewed by a person, delivered within two business days
  • No logins, no obligation, no hard sell

Get your free assessment

Takes about two minutes.

Free, no obligation, and no logins needed. We use these details only to send your assessment. Privacy policy

In short

The free website assessment shows a business, in plain language, how AI assistants and search engines see its website, where it is losing leads, and the best next step: improve, migrate, or redesign.

A senior ZINC strategist reviews every site by hand. It is free, needs no logins, and arrives within two business days.

25+ years of strategy, design, and digital delivery for brands including:

> Why now <

The way people find businesses changed. Most websites did not.

Your next customer may never type your name into a search box. They ask an assistant, get an answer, and act on it. If your website is not built to be read, trusted, and recommended, someone else gets the call. The good news: the businesses that adjust now get a real head start.

> What you get <

How AI sees you.

Whether assistants like ChatGPT and Google’s AI answers can find your business, understand what you do, and recommend you, and where they get it wrong.

What search sees.

The pages, titles, and technical basics that help or hurt you in search, and the few fixes that matter most.

Where leads slip away.

Forms, calls to action, mobile problems, and dead ends that quietly cost you inquiries every week.

Your best next move.

Improve what you have, move to a better platform, or redesign. A straight recommendation, in plain language.

> How it works <

Three steps. One clear answer.

Step 01Send

Send us your website.

Two minutes. No logins, no files, no obligation.

Step 02Review

A strategist reviews it.

A senior person at ZINC, not a bot, looks at your site the way customers and AI do.

Step 03Receive

Get your assessment.

A short written assessment within two business days, plus an optional 20-minute walkthrough.

> Who it is for <

Whether you run the business or run the website.

Growing businesses

  • You run or help run a company, and the website has to bring in work
  • You suspect it is falling behind, but you are not sure where to start
  • You want a straight answer, not a sales pitch

Marketing and web teams

  • You own a larger site on WordPress, Webflow Enterprise, or a custom stack
  • You need to show up in AI answers and search, at scale
  • You want to know if your platform and workflow can keep up with AI

“ZINC helped us rethink how our website drives growth. Their AI-powered approach transformed our content and visibility, delivering measurable gains in both traffic and qualified leads.”

Robert Brown, President, OMNIMED
25+years building websites
500+projects launched
15 minfrom request to live, on our own AI-run site

Questions before you send your site.

Yes. No cost, no obligation, and no credit card. We do it because the assessment is the best way for you to see how we think, and for us to see whether we can genuinely help.

Just your website address and two minutes for the form. No logins, no access to your platform, no files. If we need anything else, we will ask.

You get your written assessment within two business days. If you would like to talk it through, we will set up a 20-minute call at a time that suits you.

A person. A senior ZINC strategist reviews your site, using tools to check the technical details, and writes up what matters for your business in plain language.

We will recommend a next step. If it is something we do, we will tell you what it involves and what it costs. If it is something you can do yourself, or something we do not do, we will say that too.

No. WordPress, Webflow, Wix, Squarespace, Shopify, HubSpot, or custom code: we review them all. Part of the assessment is telling you whether your current platform is still the right one.

Yes. For larger sites we focus on the pages and journeys that matter most, AI and search visibility at scale, and whether your platform and workflow can keep up. Webflow Enterprise and AI-native options are both on the table.

The businesses that adjust now get the head start.

Find out where you stand. It takes two minutes and costs nothing.

Get My Free Assessment >